A non-judgmental space to nourish your creative vision, build community, and get shit done.
Welcome to TEND.
TEND is a coach-led (hi, it's me!) online community for small business owners, creatives, and multi-hyphenate humans who are juggling a lot and crave meaningful support and connection.
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Update: Enrollment in TEND is paused until January 2026. If you're interested in joining us in the new year, send me an email — I'll be in touch in late December with community updates!
Being a small-business owner or independent contractor can be deeply rewarding — and equally overwhelming.
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It’s easy to fall into comparison, spin in self-doubt, or get so caught up in making it all work that you lose sight of the parts you actually love.
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You’re juggling a lot—clients, projects, passion, purpose… and that inner voice keeps asking, “Am I even doing this right?”​​​​
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I GET IT. I SEE YOU. ​
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Which is why I created what I wish I’d had back in my creative hustle days. And what I still crave now as a business owner...
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A grounded space for support, structure, and connection — without the burnout.
Support that steadies you, structure that moves you, and space to remember who you are — so you can take creative risks with confidence.
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TEND is for...
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creatives & small business owners
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the overwhelmed, the ungrounded, the creatively stuck.
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those craving connection—but not the kind that comes with name tags and small talk.
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the ones standing at the edge of something big...but unsure how to take the next step.
YOU.
TEND...A space to be your full self—messy, inspired, driven, stuck, brilliant, and everything in between.
